Mastering the Music Business (MMB, for short) is the leading Romanian music business conference and showcase event, now celebrating its 10-year anniversary! See you in Bucharest this September for three days of inspiring panels with world-renowned speakers, amazing networking opportunities and – of course – the hottest new music the region has to offer!

With our 10th edition we would like to continue our focus on the international market, organizing the MMB Showcase Festival as an opportunity for up-and-coming Romanian and international acts to develop their presence on the fast-growing Romanian music scene, to establish contacts, and to perform in front of industry professionals from all over Europe as well as the Romanian concert-going audience.

Former live acts (both international and local) that played at previous MMB Showcase Festivals have been booked for tours in Romania, for similar international festivals (Eurosonic, Live at Heart, BUSH, Musik Messe, Future Echoes), for club gigs, were presented in international music publications, got signed with booking agencies, and even started international collaborations.

Apply now for a chance of being selected to perform at MMB 2025 Showcase Festival!